:root {
  --primary: #c43232;
  --accent: #7a1c1c;
  --bg: #faf7f7;
  --text: #1a1a1a;
  --muted: #555;
  --line: #e8d8d8;
  --card: #fff;
  --soft: #faeded;
  --warn: #d6432a;
  --good: #2c8f4c;
}
* { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; }
body { font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", system-ui, sans-serif;
  background: var(--bg); color: var(--text); line-height: 1.65; -webkit-font-smoothing: antialiased; }
a { color: var(--primary); }

header { background: var(--accent); color: #fff; padding: 18px 24px; border-bottom: 4px solid var(--primary); }
header .wrap { max-width: 1040px; margin: 0 auto; display: flex; align-items: center; justify-content: space-between; gap: 16px; flex-wrap: wrap; }
header .logo { font-size: 20px; font-weight: 800; letter-spacing: -0.3px; }
header nav a { color: #fff; text-decoration: none; margin-left: 20px; font-size: 14px; opacity: 0.9; font-weight: 500; }
header nav a:hover { opacity: 1; text-decoration: underline; }

.hero { background: linear-gradient(135deg, var(--primary) 0%, var(--accent) 100%); color: #fff; padding: 56px 24px 48px; text-align: center; }
.hero h1 { font-size: 38px; line-height: 1.2; max-width: 820px; margin: 0 auto 14px; font-weight: 800; letter-spacing: -0.5px; }
.hero .sub { max-width: 660px; margin: 0 auto; font-size: 18px; opacity: 0.95; }
.hero .cta-row { margin-top: 26px; display: flex; gap: 12px; justify-content: center; flex-wrap: wrap; }
.hero .cta { display: inline-block; padding: 13px 26px; border-radius: 6px; text-decoration: none; font-weight: 700; font-size: 15px; transition: transform .15s; }
.hero .cta.primary { background: #fff; color: var(--accent); }
.hero .cta.ghost { border: 2px solid #fff; color: #fff; }
.hero .cta:hover { transform: translateY(-1px); }

main { max-width: 880px; margin: 0 auto; padding: 48px 24px; }
main h2 { font-size: 28px; margin: 44px 0 16px; color: var(--accent); letter-spacing: -0.3px; }
main h3 { font-size: 19px; margin: 22px 0 8px; color: var(--text); }
main p { margin-bottom: 14px; color: #2a2a2a; }
main ul { margin: 12px 0 20px 22px; }
main li { margin-bottom: 6px; }

.lede { font-size: 18px; color: #2a2a2a; }
.intro { background: var(--soft); padding: 22px 24px; border-radius: 8px; border-left: 4px solid var(--primary); margin-bottom: 32px; }

.service-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 16px; margin: 14px 0 32px; }
.service-card { background: var(--card); border: 1px solid var(--line); border-radius: 8px; padding: 22px 24px; transition: box-shadow .2s, transform .15s; }
.service-card:hover { box-shadow: 0 8px 20px rgba(0,0,0,0.07); transform: translateY(-2px); }
.service-card h3 { color: var(--accent); font-size: 17px; margin: 0 0 6px; border-bottom: 2px solid var(--primary); padding-bottom: 6px; display: inline-block; }
.service-card p { font-size: 14.5px; color: #444; margin: 8px 0 12px; }
.service-card a.deep { display: inline-block; font-size: 13px; text-decoration: none; color: var(--primary); font-weight: 600; }
.service-card a.deep::after { content: " →"; }
.service-card a.deep:hover { text-decoration: underline; }

.comparison-table { width: 100%; border-collapse: collapse; margin: 14px 0 30px; background: var(--card); border: 1px solid var(--line); border-radius: 8px; overflow: hidden; font-size: 14.5px; }
.comparison-table th { background: var(--accent); color: #fff; padding: 12px 14px; text-align: left; font-size: 14px; }
.comparison-table td { padding: 12px 14px; border-top: 1px solid var(--line); vertical-align: top; }
.comparison-table tr:nth-child(even) td { background: var(--soft); }
.comparison-table td:first-child { font-weight: 600; color: var(--accent); }

.callout { background: var(--card); border-left: 4px solid var(--primary); padding: 18px 22px; margin: 24px 0; border-radius: 4px; box-shadow: 0 1px 3px rgba(0,0,0,0.05); font-size: 15px; }
.callout strong { color: var(--accent); }

.faq-item { background: var(--card); border: 1px solid var(--line); border-radius: 6px; padding: 18px 22px; margin-bottom: 12px; }
.faq-item h3 { margin-top: 0; color: var(--accent); font-size: 16px; }
.faq-item p { margin: 8px 0 0; color: #333; font-size: 15px; }

.cities-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 8px 14px; margin: 14px 0 28px; }
.cities-grid a { display: block; padding: 10px 14px; background: var(--card); border: 1px solid var(--line); border-radius: 6px; text-decoration: none; color: var(--accent); font-size: 14px; font-weight: 600; transition: background .15s, border-color .15s; }
.cities-grid a:hover { background: var(--soft); border-color: var(--primary); }

.estimator { background: var(--card); border: 1px solid var(--line); border-radius: 10px; padding: 26px; margin: 18px 0 32px; box-shadow: 0 2px 8px rgba(0,0,0,0.04); }
.estimator h3 { margin: 0 0 14px; color: var(--accent); font-size: 18px; }
.estimator label { display: block; margin: 14px 0 6px; font-size: 14px; font-weight: 600; color: #333; }
.estimator select, .estimator input { width: 100%; padding: 10px 12px; border: 1px solid var(--line); border-radius: 5px; font-size: 14px; background: var(--bg); }
.estimator .result { margin-top: 22px; padding: 18px 22px; background: linear-gradient(135deg, var(--soft), #fff); border-radius: 8px; border-left: 4px solid var(--primary); }
.estimator .result .low-high { font-size: 26px; color: var(--accent); font-weight: 800; }
.estimator .result .label { font-size: 13px; color: var(--muted); margin-top: 2px; }
.estimator .result .note { font-size: 13px; color: #444; margin-top: 12px; line-height: 1.5; }

.tree { background: var(--card); padding: 24px; border-radius: 10px; border: 1px solid var(--line); margin: 18px 0 32px; }
.tree .step { display: flex; gap: 14px; padding: 14px 0; border-bottom: 1px solid var(--line); }
.tree .step:last-child { border-bottom: none; }
.tree .num { flex-shrink: 0; width: 28px; height: 28px; background: var(--primary); color: #fff; border-radius: 50%; display: flex; align-items: center; justify-content: center; font-size: 13px; font-weight: 700; }
.tree .step-body p { margin: 0 0 4px; }
.tree .step-body .yes { color: var(--good); font-weight: 600; font-size: 14px; }
.tree .step-body .no { color: var(--warn); font-weight: 600; font-size: 14px; }

.glossary { background: var(--card); border-radius: 8px; padding: 18px 22px; border: 1px solid var(--line); margin: 14px 0 28px; }
.glossary dt { font-weight: 700; color: var(--accent); margin-top: 10px; font-size: 15px; }
.glossary dt:first-child { margin-top: 0; }
.glossary dd { margin: 4px 0 0; color: #333; font-size: 14.5px; }

.phase { background: var(--card); border: 1px solid var(--line); border-radius: 8px; padding: 22px 24px; margin-bottom: 14px; }
.phase .week { display: inline-block; background: var(--primary); color: #fff; font-size: 12px; font-weight: 700; padding: 4px 10px; border-radius: 4px; margin-bottom: 8px; }
.phase h3 { color: var(--accent); margin-bottom: 6px; }

footer { background: #1a1a1a; color: #ccc; padding: 36px 24px; font-size: 14px; margin-top: 60px; }
footer .wrap { max-width: 880px; margin: 0 auto; display: grid; grid-template-columns: 1.4fr 1fr 1fr; gap: 32px; }
footer h4 { color: #fff; margin-bottom: 10px; font-size: 15px; }
footer p { margin-bottom: 6px; }
footer a { color: var(--primary); text-decoration: none; }
footer a:hover { text-decoration: underline; }
footer .meta { margin-top: 22px; padding-top: 18px; border-top: 1px solid #333; font-size: 12px; color: #888; grid-column: 1/-1; }
footer ul.deep-links { list-style: none; padding: 0; margin: 0; }
footer ul.deep-links li { margin-bottom: 5px; }
footer ul.deep-links a { font-size: 13.5px; color: #ddd; }

@media (max-width: 720px) {
  .hero h1 { font-size: 28px; }
  .service-grid, .cities-grid { grid-template-columns: 1fr; }
  .cities-grid { grid-template-columns: 1fr 1fr; }
  footer .wrap { grid-template-columns: 1fr; }
  .comparison-table { font-size: 13px; }
  .comparison-table th, .comparison-table td { padding: 8px 10px; }
  header .wrap { flex-direction: column; align-items: flex-start; }
  header nav { margin-top: 8px; }
  header nav a:first-child { margin-left: 0; }
}